TOYOTA RECEIVED DECADE OF SAFER VEHICLE AWARDS AT ASEAN NCAP’S 10TH ANNIVERSARY CELEBRATION COMMITTED FOR DELIVERY OF EVER SAFER VEHICLES IN ASEAN COUNTRIES

• Toyota received Decade of Safer Vehicle Awards based on the models that ASEAN NCAP had assessed in the occasion of the ASEAN NCAP’s 10th Anniversary Celebration
• Toyota C-HR received “BEST ADULT OCCUPANT PROTECTION 2017-2020”
• Toyota MAJESTY/GRANVIA received “BEST SAFETY ASSIST 2019”
• Toyota brand received “THE MOST 5-STAR CAR 2017-2020 and “THE MOST 5-STAR CAR 2012-2020”
• Toyota remains committed to continuously enhancing its vehicle safety, as part of its entire road and traffic safety efforts in vehicle, people and traffic environment, toward its ultimate goal of zero traffic fatalities

9 December 2021 – Toyota Daihatsu Engineering & Manufacturing (TDEM*), Toyota’s regional office in Asia for engineering, manufacturing and other functions, today announced that Toyota received multiple “Decade of Safer Vehicle Awards” in conjunction with the ASEAN NCAP’s 10th Anniversary Celebration.

The New Car Assessment Program for Southeast Asian Countries (ASEAN NCAP) is turning 10 years old this 8 December 2021 and celebration was conducted on 9 December in Malaysia.

The Toyota Brand has received 4 awards, including “BEST ADULT OCCUPANT PROTECTION 2017 – 2020” for C-HR, “BEST SAFETY ASSIST 2019” for MAJESTY/GRANVIA, “THE MOST 5-STAR CAR 2017 – 2020” and “THE MOST 5-STAR CAR 2012-2020,” has it was recognized to have acquired the most 5-STAR cars in the 10 years since ASEAN NCAP was introduced.

Prasanna Ganesh, Executive Vice President of TDEM said, “Toyota has a long history in Asia, wherein we have been recognized by our customers as the foremost brand for QDR- Quality, Reliability and Durability- and safety. We started production activities in countries such as Thailand and Malaysia as early as the 1960s, and over the last 6 decades, we have strived to develop the best products not only to suit our beloved ASEAN customers’ needs, but also to improve and adopt safety technologies as part of our fundamental responsibility as a mobility company, prioritizing the improvement of road and traffic safety in this region. We are very honored and humbled to be recognized across various categories on the occasion of ASEAN NCAP’s 10th Anniversary, and are committed to make our products and technologies ‘ever better and ever safer’ when compared to the past. We also would like to congratulate ASEAN NCAP on this celebrated occasion, over which time they have helped usher in greater safety for the people of this region.”

Toward the company’s ultimate goal of zero traffic fatalities, Toyota is committed to continuously improving its vehicle safety technologies and performance with focus on three essential elements- vehicle (advancing safety technology), people (educating drivers, passengers and pedestrians toward traffic safety) and traffic environment (supporting safer traffic infrastructure). In its pursuit of ‘Real-world Safety’ by learning from real accident data and incorporating such knowledge into vehicle development, Toyota is also promoting vehicle safety technology development under its ‘Integrated Safety Management Concept’, where individual safety technologies and systems are designed to collaborate with each other in various vehicle operation stages, from parking to advanced safety, pre-collision safety, collision safety and rescue.

*Note: TDEM is Toyota’s regional headquarters for Engineering and Manufacturing functions for Southeast and South Asia and is a different entity from Toyota Motor Thailand (TMT) which operates production and sales of vehicles, and offer other services in Thailand.